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7 Jul 2017




Children as an Advertisement Audience: Interpretation of Advertisement Through Drawings

by Aşina G├╝lerarslan

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As a form of communication, advertising is one of the most important tool of marketing, announcer of goods, brands, products and services for existing customers and potential target audiences through traditional and new media. Reaching by wide audience, television is still, one of the most powerful, traditional and “dateless” advertising medium. TV as a commercial medium, achieves to create...